The Apprentice

Season 18

12 episodes · Feb 1, 2024

0/12 watched

  • Highlands Corporate Away Day
    S18E1

    Highlands Corporate Away Day

    Feb 1, 202462m

    Week One. Lord Sugar’s candidates host a corporate away day in the Scottish Highlands. Back in the boardroom, one candidate is sent packing.

    Reviews
  • Cheesecakes
    S18E2

    Cheesecakes

    Feb 8, 202458m

    It's week two and the candidates manufacture miniature cheesecakes to sell to the public and corporate clients. But crumbling cakes and maths meltdowns lead to a firing in the boardroom.

    Reviews
  • Virtual Escape Rooms
    S18E3

    Virtual Escape Rooms

    Feb 15, 202458m

    It's week three, and the teams create a new virtual escape room to pitch to industry experts. Boring branding and confusing concepts lead to one candidate being fired.

    Reviews
  • Discount Buying
    S18E4

    Discount Buying

    Feb 22, 202459m

    It's week four, and the candidates are sent to Jersey to secure nine items synonymous with the area. After a race to the finish, it’s au revoir for another candidate in the boardroom.

    Reviews
  • Formula E
    S18E5

    Formula E

    Feb 29, 202458m

    Lord Sugar's candidates launch a new Formula E team before pitching for sponsorship, but questionable designs jeopardise multi-million-pound negotiations.

    Reviews
  • Cereal
    S18E6

    Cereal

    Mar 7, 202458m

    The candidates must design and create a brand new breakfast cereal to sell to industry buyers. Bland recipes and boring boxes result in another candidate being fired.

    Reviews
  • Budapest Tourism
    S18E7

    Budapest Tourism

    Mar 14, 202458m

    Lord Sugar’s candidates touch down in the Hungarian capital of Budapest to sell and run bespoke tours. Back in Blighty, one candidate is sent packing.

    Reviews
  • XBUS Advertising
    S18E8

    XBUS Advertising

    Mar 21, 202458m

    Lord Sugar’s candidates brand and create an advertising campaign for a new electric vehicle. Boring branding and confusing adverts mean one candidate hits the brakes.

    Reviews
  • TV Selling
    S18E9

    TV Selling

    Mar 28, 202459m

    The teams are tasked with choosing a selection of products to sell live to the nation on one of the UK's leading TV shopping channels.

    Reviews
  • Vegan Alternative to Cheese
    S18E10

    Vegan Alternative to Cheese

    Apr 4, 202458m

    Lord Sugar's candidates are tasked with creating a new vegan alternative to cheese to pitch to major retailers. But unusual recipes and bland brands result in another candidate being fired.

    Reviews
  • Interviews
    S18E11

    Interviews

    Apr 11, 202458m

    Some familiar faces are back to interrogate the business plans of the final five, and with £250,000 in touching distance, there’s tears, tension and tough love.

    Reviews
  • The Final & You’re Hired!
    S18E12

    The Final & You’re Hired!

    Apr 18, 202458m

    Two finalists will be tasked with launching a new business and pitching it to Lord Sugar for the chance to win his £250,000 investment and become his next business partner.

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